When it comes to luxury, few names command as much recognition and prestige as Balmain. Known globally for its Parisian fashion house heritage, Balmain is synonymous with elegance, innovation, and timeless style. But beyond haute couture and runway shows, Balmain has also made waves in the world of haircare with its specialized line: Balmain Hair Couture.

In the world of grooming and personal care, some names stand apart because they’re not just about products, but about philosophy, experience, and design. Aesop is one of those rare brands. Founded in Australia and now known worldwide, Aesop is celebrated for its meticulous formulations, distinctive minimalist packaging, and holistic approach to beauty and wellness.

If you’ve ever sat in a barber chair wondering why your hair behaves so much better after a professional wash than it does at home, the answer is often the chemistry in the bottles. At TWENTY.TWO CUT, we’ve tested a lot of “premium” shampoos and treatments. The brand we kept coming back to—for results our clients can see and feel—is Milbon. We use Milbon in our back bar for services, and we also retail a curated selection so you can maintain that just-left-the-barbershop finish at home.

Hairstyle is more than just a way of cutting and styling hair—it’s an extension of identity, confidence, and personality. For Asian men in particular, unique hair textures, facial structures, and cultural influences have inspired a variety of iconic looks that dominate fashion and lifestyle trends across Asia and beyond. From the streets of Seoul and Tokyo to the barbershops of Bangkok and Singapore, men are seeking styles that combine versatility, masculinity, and a sense of modern cool.